With over fifteen years of experience in strategic digital marketing and SEO, Federico Fancinelli has helped dozens of brands and SMEs build high-performing digital ecosystems.

After years of hands-on experience and witnessing the growing integration of artificial intelligence into search and discovery processes, Federico founded GeoSonar with the goal of redefining how brands manage their visibility in the era of generative engines.

As CEO & Founder, he leads the product’s strategic vision, ensuring it evolves in alignment with the rapidly changing AI landscape.

He is the driving force behind the company’s strategic direction, international growth, and the quality of insights that make GeoSonar a truly effective and scalable platform.

His expertise combines strategy, technology, and execution—three key elements that position GeoSonar as a rising leader in the European Generative Engine Optimization (GEO) space.

I Founders

Federico Fancinelli

CEO & Founder

Chiara Barbieri brings over 15 years of experience in managing complex projects, business coaching, and organizational development. She has led multidisciplinary teams across innovative companies and startups, focusing on project management, scalability processes, and operational strategy.

She is a certified Business Coach and a consultant in corporate innovation, with a strong focus on integrating methodology, technology, and sustainable growth.

At GeoSonar, she oversees the company’s operational and strategic management, coordinating product development, positioning, and partnerships.

Chiara Barbieri

COO & Founder

Mission

To help brands and agencies optimize their visibility in AI-generated responses through a powerful, data-driven platform.

Vision

To become the leading platform enabling brands and agencies to master visibility within AI-driven search ecosystems through real data and actionable insights.